D&B Hoovers: Building Targeted Sales Lists

Access data on over 330M+ companies and contacts to quickly build lists, spot new opportunities, and prioritize your best prospects.

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About this course

In this course, you’ll learn how to get started building high-impact sales lists focused on the right companies and contacts—faster and with greater confidence. Designed for sales and prospecting professionals, this course walks through how to identify and segment targeted companies and contacts by using our comprehensive parameter selection process.

You’ll explore best practices for narrowing your audience by creating focused lists that support more relevant outreach and higher engagement. By the end of the course, you’ll be equipped with a repeatable approach to building smarter, more targeted sales lists that help you connect with the right decision-makers and influencers at the right time.

What you’ll learn:

  • How to define and refine your target audience
  • Ways to segment contacts by role, title, and seniority
  • Tips for building clean, relevant, and actionable sales lists
  • How targeted lists improve outreach effectiveness and results

Curriculum

  • Building Targeted Contact Lists
  • Creating Target Company Lists
  • Step‑by‑Step Guide to Building Lists
  • Refine and Optimize Your Criteria
  • Working With List Results
  • Test your Knowledge
  • Rate D&B Hoovers: Building Targeted Sales Lists

About this course

In this course, you’ll learn how to get started building high-impact sales lists focused on the right companies and contacts—faster and with greater confidence. Designed for sales and prospecting professionals, this course walks through how to identify and segment targeted companies and contacts by using our comprehensive parameter selection process.

You’ll explore best practices for narrowing your audience by creating focused lists that support more relevant outreach and higher engagement. By the end of the course, you’ll be equipped with a repeatable approach to building smarter, more targeted sales lists that help you connect with the right decision-makers and influencers at the right time.

What you’ll learn:

  • How to define and refine your target audience
  • Ways to segment contacts by role, title, and seniority
  • Tips for building clean, relevant, and actionable sales lists
  • How targeted lists improve outreach effectiveness and results

Curriculum

  • Building Targeted Contact Lists
  • Creating Target Company Lists
  • Step‑by‑Step Guide to Building Lists
  • Refine and Optimize Your Criteria
  • Working With List Results
  • Test your Knowledge
  • Rate D&B Hoovers: Building Targeted Sales Lists

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